Wieting Design

Wieting Design’s Latest Small Business Website Launch

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Wieting Design has completed a new website assignment for Investigreat.com a Private Investigator out of New York.

Client Overview

Investigreat, LLC has over 30 years of experience in solving problems for many different people over the years.  They are about replacing uncertainty with certainty.  About making unknowns, known.  About having the know-how and resources to solve mysteries. Investigreat has worked in many different settings for a variety of people and businesses and this has made them one of the leading investigative firms in Jamaica, Queens, Brooklyn, New York, and Connecticut.

What We Provided

Wieting Design was enlisted to completely redesign, build an updated responsive and user friendly website that was within their budget. We provided a strategy and designed a custom WordPress website that provides information about the main services they provide.  In the future we will be adding video, more service pages and a array of specific tools for users. Wieting Design continues to work with Investigreat to ensure correct standards for their offline marketing communications and we look forward to watching Investigreat grow. Currently we have them listed at number one for certain search terms and will continue our SEO efforts for the company as they grow. VIEW WEBSITE

 

Website Development in CT by Wieting Design

Wieting Design is a full-service website design agency in Fairfield County, CT and serving all of Connecticut (CT), bringing together form and function to every website we build.

We are committed to sharing our experience and expertise in website development, website design, graphic design, social media marketing, search engine marketing (SEM & SEO), and video production to help build powerful tools that work for your Connecticut business. Whether your objective is to grow your reputation, create client loyalty, drive traffic to your website, or set up a marketing strategy, we will adapt our approach to get you the results you need with the services we provide. View our services here or Contact us to learn more.        

The Downside of Using Website Templates

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The Downside of Using Website Templates

Website templates may seem tempting, but there’s a downside to using them for your company’s new website…

At Wieting Design, a full service web & design agency in Fairfield County, CT, we know each business is unique and its website should be just as unique! That’s why we recommend a custom website design for your business.

Why are website templates not good for business?

Long story short, a website template limits your business online. And if the purpose of your business is to grow and make money, then there’s no need for limits like these!

The first steps in creating a website: know who it’s for and know what its purpose is.

You should define the goal of your website and work around this, not the other way around. A template tells you what you can and can’t do vs a custom website that’s designed around your business needs.

If you’re investing time and money into a new website, which would you rather have?

The Pros & Cons of Website Templates:

Website templates may be faster and cheaper to use, but as the saying goes – nothing worth having comes easy. While a pre-designed page is easier to set up, in time it may be harder to maintain.

As your business grows and your style evolves, you’ll want to make updates which can be costly or even impossible with a limited template. A pre-designed web page can only do so much, and in time it’ll be harder to make changes and updates that keep up with your growing business. 

The way a website is coded on the backend affects its performance and security, and it can be a hit or miss with templates. At our CT based marketing agency, Wieting Design, we properly code custom websites to ensure they’re safe and function correctly.

A website with a clean code also makes it easier to fix bugs and complete site updates; not just now but in the future, too! Custom websites typically have a longer lifespan because of improved performance, and a dedicated team like Wieting Design offers tech support after completion.

Another downside to using prebuilt templates (especially WordPress themes) is that many come with a lot of overhead including bells and whistles you don’t need, want or will ever use. A custom WordPress theme is built with only what is needed; without the unnecessary scripts and functionality you’ll never use.

Custom websites are good for business!

There’s nothing worse than being forced to keep an outdated style because of a template’s restrictions. If your business has a website or is planning on creating one, know that the point isn’t just to have a web presence. The point is for your website to work for you every single day. 

A site needs to help convert visitors into clients, and a custom web developer and designer like Wieting Design can help!

A website is your company’s online real estate – it’s working day and night to best represent what it is you offer. Make the most of it with a customized website. You’ll be spending time and money on a website, so why not do it right the first time around?

Here are a few website tricks to grow your business, featured in Entrepreneur: Click to View.

Custom Websites in CT | Custom Website Design & Development | Wieting Design

At Wieting Design, we understand the importance of creating custom websites that can help you increase business. We’ve created many websites for businesses in and around Connecticut. Click to view our past website projects in CT and beyond.

Your website is one of your most powerful tools, working locally and internationally… don’t settle for something that doesn’t reflect your business best; don’t settle for a mere template!

Our dedicated marketing team can create a custom website for your CT business that’s in line with your branding and keeps your future goals in mind. The internet rules the world and there’s no reason why your business should be held back because of a bad website with limited design and functionality.

You’re not a copy of another business, so why should your website be? From small to large websites, simple to complex, our team at Wieting Design can help your CT business create a website. Contact us today.

Website Development in CT by Wieting Design 

Wieting Design is a full-service website design agency in Fairfield County, CT and serving all of Connecticut (CT), bringing together form and function to every website we build.

vWe are committed to sharing our experience and expertise in website development, website design, graphic design, social media marketing, search engine marketing (SEM & SEO), and video production to help build powerful tools that work for your Connecticut business. Whether your objective is to grow your reputation, create client loyalty, drive traffic to your website, or set up a marketing strategy, we will adapt our approach to get you the results you need with the services we provide. View our services here or Contact us to learn more.

Wieting Design Launches A New e-Commerce Website

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Wieting Design has completed a new e-Commerce website for The Chocolate Barn.

For over 40 years The Chocolate Barn based in Shaftsbury, VT has been making homemade chocolates and ice cream.

The Chocolate Barn came to us needing a new modern website enabling their customers to learn more about the chocolates and ice cream they make and to offer online shopping worldwide. We designed and developed a new modern eCommerce website to illustrate just that!

Special thanks go out to Vernon Howard our Developer, Christine Bushey our Client Asset Manager, Peter Borrell our Copywriter and lastly to our wonderful clients Tom and Sue, the owners of The Chocolate Barn.

Take a look and order some great chocolates! 
https://thechocolatebarn.com/

Wieting Design | Website Development in CT | Connecticut Website Designer

Wieting Design is a full-service website design agency based in Fairfield County, CT and serving all of Connecticut (CT), bringing together form and function in website creation.

We are committed to sharing our experience and expertise in website development, website design, graphic design, social media marketing, search engine marketing (SEM & SEO), and video production to help build powerful tools that work for your Connecticut business. Whether your objective is to grow your reputation, create client loyalty, drive traffic to your website, or set up a marketing strategy, we will adapt our approach to get you the results you need with the services we provide. View our services here or Contact us to learn more.

The Importance of Website Development / Programming for a Lasting Site

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Your website is the foundation of your Connecticut business’ online presence, which is why it’s so important to work with a reliable website developer (AKA programmer) for long term success. 

At the end of the day, every business wants more business by reaching more clients, educating more leads, and providing valuable solutions. And in today’s competitive market, one of the best ways to accomplish this is through a strong digital marketing strategy with website development. At Wieting Design based in Fairfield County CT, we can help!

Why is website development so important?

The core of your CT business on the internet is your website. The way the site is displayed and the way it functions depends on how it’s built on the backend – this is where the vital role of a website developer / website programmer comes in.

The code on the backend gives instructions for how the site looks and performs on the front end. The layout, colors, fonts, images, speed, user friendliness, responsiveness to different devices, security, and search engine ranking all depend on how the website is built. The better a site’s user experience and SEO ranking – the more likely it is to convert visitors into customers.

Should you hire a website developer?

If you’re building the first website for your Connecticut business or need a new one for an existing, a website developer can create the tools and solutions needed for optimal performance. Step one is to define the goals of the site and the functions needed to aid in business success (capturing leads, appointment setting, online purchases, etc).

Setting up customized website tools is key for both the business owner and clients. In addition, ask yourself – “How many times have I left a site because it just wasn’t loading or displaying correctly?” – You can prevent problems like these on your own website with a developer who codes the site properly and tests its functionality.

How can website development make a site last longer?

A well built site by a website developer makes maintenance easy and will make any website last for years to come. In addition to creating the site, a website developer can teach the owner to manage and update the site as needed. If any issues or bugs occur, a good developer will be available to help in a timely manner, preventing interruption in web presence.

Site updates, changes to content (text, photos, videos, blogs, services & offerings), and adding additional pages or features is easier with a well built site. It’d be a shame to spend time and money on creating a website ideal for your CT business, only for it to become useless gradually because of a poor content management system and an inability to keep up with technology. 

Hire a developer / programmer in CT:

First impressions matter – your web presence is a reflection of your company and the website needs to work correctly. Hire a website designer & developer who can create a reliable site that accurately represents your Connecticut business. Here are a few quick tips from Forbes on hiring an agency for website development.

Click here to contact us and schedule a consultation for your digital marketing. 

Wieting Design | Website Development in CT | Connecticut Website Designer

Wieting Design is a full-service website design agency based in Fairfield County, CT and serving all of Connecticut (CT), bringing together form and function in website creation.

We are committed to sharing our experience and expertise in website development, website design, graphic design, social media marketing, search engine marketing (SEM & SEO), and video production to help build powerful tools that work for your Connecticut business. Whether your objective is to grow your reputation, create client loyalty, drive traffic to your website, or set up a marketing strategy, we will adapt our approach to get you the results you need with the services we provide. View our services here or Contact us to learn more.

Wieting Design launches CT Organic Pasta in West Hartford, CT

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There are a few types of projects and clients that we get lucky to work with. Projects like Connecticut Organic Pasta and owner Chef Don Pinger has been a pleasure to work with not to mention the great food we get to taste!! After all who doesn’t love GOOD FOOD!

Last year Don contacted us and wanted to talk about designing his new website. After a couple of months of copywriting, photography and meetings we launched Connecticut Organic Pasta in West Hartford, CT. A small site with the potential to expand in the future. He offers a wide variety of house-made fresh organic, non-GMO pasta and sauces along with an extensive selection of exceptional prepared salads, meals and desserts. Its been about 6 months and now he has expanded his offerings to catering and a menu that offers a wide variety of selections. While Don recognizes that some events require full-service catering, others may not and he has designed a menu that provides effortless solutions for every entertaining need.

CT Organic Pasta is a business that is tucked away in West Hartford, CT but has some big ideas and is going places! With the kind of homemade food he puts out he can’t miss! We look forward to the ride and are excited to the continued work with CT Organic Pasta.

I can personally say that the offerings he has are always fresh, healthy and tasty! Everything is cooked in his kitchen and he is always on hand to greet his customers. STOP IN AND SAY HELLO at 1142 NEW BRITAIN AVE
WEST HARTFORD, CONNECTICUT 06110

Take a look at his website at www.ctorganicpasta.com and see for yourself!

Wieting Design | Website Designer| Connecticut

Wieting Design is a full-service, graphic and website design agency based in Fairfield County, CT and serving all of Connecticut (CT). We are committed to sharing our experience and expertise in website design, graphic design, social media marketing, search engine marketing (SEM & SEO), and video production to help build powerful tools and campaigns that work for your Connecticut business. Whether your objective is to grow your reputation, create client loyalty, drive traffic to your website, or set up a marketing strategy, we will adapt our approach to get you the results you need with the services we provide.

Add Google My Business and Linkedin to Your SEO + Social Media Strategy

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Creative flat design for web banner, marketing material, business presentation, online advertising.

Social Media Platforms for Business

We all know the power of a business’ social media presence for search engine marketing and brand awareness, but which sites should you be posting on to leverage this power?

While it may seem simple – just go where your target market is, you should also consider other platforms that may have hidden powers (for example search engine optimization and opportunities for new connections). You may already be utilizing Facebook, Instagram, and Twitter to reach your audience, but other platforms you should consider posting regularly on include Google My Business and Linkedin.

Google My Business

Google My Business can greatly increase your local impressions and offers web users a quick glimpse of your offerings. If you’ve got a complete business listing, searchers don’t have to take the extra step of clicking into your site because your company’s information and posts will be displayed directly in Google search results. Searchers no longer have to visit your website to learn more, which means you’re one step closer to being discovered.

First, claim your free listing in Google My Business and completely fill in the requested information – location, contact info, hours, photos, etc. Most business owners create their free listing and stop there, thinking they’ve done all that’s required. Creating the business profile is just the beginning though. The true key to maximizing Google My Business SEO capabilities is to regularly post on the platform.

Posting updates here is similar to other social media platforms with the option to add photos, videos, text, and links. In all that we do, the call to action (CTA) is vital so that potential clients know the next step to take. Google My Business makes CTA’s easy with optional buttons that include the opportunity to book online, learn more, sign up, call, and more.

In addition, past clients can post reviews for your business which will be displayed directly in search results. So take the time to ask for testimonials because we all know that what others say about us is infinitely more powerful than what we say about ourselves. Don’t underestimate the power of your Google business listing for SEO and brand awareness – try it and check your results using Google My Business Insights which will help you understand impressions and completed calls to action.

Linkedin

Years ago you may have used Linkedin solely for the purpose of displaying your resume and logging in occasionally to the site as a job resource. Today, users are active on Linkedin on a regular basis and the site has turned into a popular social media platform for professionals.

If you haven’t already done so, create a personal account and from this account create your Linkedin company page. On the company page be sure to completely fill out all information and include keywords related to your business that users may be searching for. Once completed, incorporate Linkedin to your social media strategy by posting regularly on your company page.

Posts can include text, links, photos, videos, and sharing of others’ content. To maximize your organic reach, incorporate hashtags for the chance to be discovered by your target market. In addition to posting on the company page, you can share these post updates to your personal account so that your existing network can also learn more about your business.

A feature that really sets Linkedin apart from other platforms is the ability to publish articles on the site, which are great for increasing exposure. If you’ve got an active blog on your own website, you can even republish the content directly to Linkedin to reach a larger audience. The incorporation of relevant hashtags will make your content easily discoverable and opens the door to new connections.

Marketing Your Business on Google and Linkedin

While both Google My Business and Linkedin are free to use, there are also paid options available. Try the free option first, analyze results, and move forward as needed.

At Wieting Design, a marketing & design agency based in Fairfield County CT, we’ve successfully set up and managed many SEO & social media strategies for businesses throughout Connecticut. Contact us to schedule a free consultation for your local CT search engine marketing and CT social media. Click to view all of our marketing services here.

Wieting Design | SEO Marketing Specialist in CT | CT Social Media Marketing

Wieting Design is a full-service, graphic and website design agency based in Fairfield County, CT and serving all of Connecticut (CT). We are committed to sharing our experience and expertise in website design, graphic design, social media marketing, search engine marketing (SEM & SEO), and video production to help build powerful tools and campaigns that work for your Connecticut business. Whether your objective is to grow your reputation, create client loyalty, drive traffic to your website, or set up a marketing strategy, we will adapt our approach to get you the results you need with the services we provide.











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Wieting Design, LLC
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Serving: CT, Fairfield County CT
Hartford  CT, New Haven County CT