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Wieting Design launches Trietta a Wilton based company

October 10, 2018 by Cindy Wieting

First I would like to thank Vernon Howard for his expertise in the development of this website!  Next I would like to thank Chris John Amorosino one of our awesome copywriters! Great job guys!

What we did for Trietta

The new website invites prospective clients to discover the benefits of working with Trietta. The website is integrated with a suite of services that fully explain Real Estate, Contracting and Real Estate Investment services. Visitors are invited to view Trietta’s project work and will have the opportunity to learn more about subjects like Home Inspections to help sellers and buyers.

We branded Trietta giving them a new look across all platforms, and will be handling the digital communications and online/offline marketing.  Trietta wanted a site that was easy to navigate giving the user a friendly experience. We custom designed this website using the photography that was shot on location and graphics we developed. Over time as Trietta grows we will be adding videos, and various ways to educate the user on all the services they have to offer. The open source content management system allows Trietta’s staff to easily update the website.

We invite to have a look at Trietta.

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Wieting Design | Website Design CT

Wieting Design is a full-service, graphic and website design agency based in Fairfield County, CT and serving all of Connecticut (CT). We are committed to sharing our experience and expertise in website design, graphic design, social media marketing, search engine marketing (SEO), and video production to help build powerful tools and campaigns that work for your Connecticut business. Whether your objective is to grow your reputation, create client loyalty, drive traffic to your website or set up a marketing strategy, we will adapt our approach to get you the results you need with the services we provide.

 

 

Filed Under: Custom Website Design Tagged With: Graphic Design Fairfield County CT, Trietta, Website Design Fairfield County CT, WEBSITE DESIGN GREENWICH CT, WEBSITE DESIGN STAMFORD CT, WordPress websites Fairfield County CT

Things To Consider After Your Website Launches

July 18, 2018 by Cindy Wieting

Your website is ready to launch after a lot of work, money and time.  The hard work of the designers, developers, marketing team and you (the client) have paid off. You have a good solid product to help grow your business. But how do you get the word out? Talking about it to friends is not enough, they already know you.  Your goal is get people who don’t know you or your services to pay attention, to know what your offering and how YOU can help them.

You can’t just launch a website and expect it to act as your sales tool without some help. Launching your website and doing nothing is the best way to undo all the hard work of designing and developing not to mention the dollars you have put in to it.  Here are some suggestions that you should consider during the launch of your new website to get your new site ranking and clients calling!

Search Engine Optimization – (SEO)

It is impractical to expect people to know what your website address is directly. When someone is looking for a service they are going to type in that service and town. For example: if someone is looking for a interior designer they will most likely put in interior design Westport, CT or kitchen redesign Westport, CT

All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users.

If your site fails to rank well in search engines then you are running backwards from success. A great looking website has nothing to do with generating leads. Engaging content, working keywords, a practical ‘call to action’ along with other strategical approaches to SEO will set up the foundation for your website to rank well, thus getting clicks on your website which leads to inquiries about your products or services.

Hiring a good SEO company is just as important if not more important then hiring a good designer to design and develop your website.  Good SEO implementation will help sales grow. Check out our SEO services and see how we might be able to help you. We offer a variety of search engine optimization packages. We realize all companies are not alike and require different needs based on budgets, the type of website, and targeted locations.

Utilize Social Media

It’s no surprise that social media marketing is crucial to business growth.  After all, we’re living in a digital world.  Every business should be allocating time, energy and resources toward social media marketing.

Depending on the kind of company you have and what you have to offer, you need to decide which Social Media platforms will fit your company.  We always say pick at least three and keep it up and keep it strong.

When your ready to launch make sure you are ready with your social media.  Brand it to be consistent with your website graphics and content. Keep posting engaging content periodically for those people, who have a real interest in your products and services. Provide news, latest updates and other information to the user for building awareness. Don’t crave for instant success it takes patience.

Whether you decide to blog, use Instagram, Facebook, Twitter, or Pinterest just keep it going, the last thing you want a potential client to see is a blog post from a year ago it shows signs of disinterest in your business.

For more information on our Social Media services, please contact Wieting Design to see if we can help.

E-mail Marketing

Email marketing is a form of direct marketing that uses electronic mail as a means of communicating messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. But with all the “junk” emails we get on a daily basis, be selective of what and who you send them to. Send emails with a purpose!

So why and how should one go about email marketing? Well here are a few thoughts on the matter:

  • Cost – Email marketing is CHEAP, there are no two ways about it. Whether you do it yourself, or through an email marketing agency, marketing to hundreds of consumers via email is not going to cost you alot compared to other channels of advertising.
  • Success – Emails can be targeting specifically to the ideal consumer. With this concept in mind, along with email cost-effectiveness, it’s no wonder that email marketing’s ROI often blows other direct marketing strategies out of the water .
  • Measureability and Flexibility – With the analytics available today it’s easy to track responses to your emails exactly, in order to work out what parts of your campaign are working and what parts aren’t. With this knowledge, you can then react instantly to modify your campaign strategy if need be.

Send emails to spread announcements as it is a powerful way to keep a good relationship with the existing customers. Please contact us if you have some questions, we would be happy to help you!

AdWords (Pay-Per-Click (PPC) campaigns

SEO demands good content to work, but if you have a website that is visually driven you may want to consider an AdWords campaign. An AdWords campaign is an ad campaign within an AdWords account. An AdWords campaign is usually composed of several ad groups. Each ad group serves different ad texts based on the type of keyword a user may type into Google’s search engine to find what your offering. Google AdWords pay-per-click (PPC) is the most effective way to immediately establish your company’s online presence with a new client that is interested in what you have to offer!

If you would like more information on AdWords we would be happy to talk with you give us a call at 203 414 9692 or email us!

Wieting Design | Website Design CT

Wieting Design is a full-service, graphic and website design agency based in Fairfield County, CT and serving all of Connecticut (CT). We are committed to sharing our experience and expertise in website design, graphic design, social media marketing, search engine marketing (SEO), and video production to help build powerful tools and campaigns that work for your Connecticut business. Whether your objective is to grow your reputation, create client loyalty, drive traffic to your website or set up a marketing strategy, we will adapt our approach to get you the results you need with the services we provide.

Filed Under: Custom Website Design Tagged With: Website Design Hartford CT, WEBSITE DESIGN STAMFORD CT, Website Design Westport CT, WordPress websites Fairfield County CT

5 Changes that will make a difference in your business and your life!

January 5, 2018 by Cindy Wieting

About 60% of us admit that we make New Year’s resolutions, but only about 8% are successful in achieving them. Regardless of the outcome a year ago, the majority of us go right ahead and make a new set of resolutions–hoping for the best. This year we want to inspire you to see the next twelve months differently and find success and happiness in wherever your business is.

Here are 5 small changes that will make a difference in your business and your life to help you start the new year off right:

Don’t promise more than you can deliver – you want to deliver value to your clients, but if the desire is bigger than the possibility, you have to scale back. Desire vs. possibility. Weigh them. Stop, think. A lot of the time, desire is 10 and possibility is 2. If you’ve apologized for missed deadlines or not meeting expectations in 2017, examine how you can set realistic expectations this year.

Keep it simple silly – systems perform best when they have simple designs rather than complex ones. KISS is also an acronym for “keep it short and simple” and “keep it simple and straightforward”. Ask a friend to hear out your idea or plan for a new product, if they don’t understand the product or how to get to the end result, step back and simplify it.

Give more than you take – THIS is how you build personal and professional relationships. Share your knowledge, your connections, and help fellow businesses. You never know where life will take you, but 99% of people do not forget those that helped them along the way. It’s just about listening to what people want, and if you can make an introduction or a connection — or even a simple thank-you — doing it.

Put the social back in your social media – Cut through the clutter of all that content you just don’t care about and take a moment to get back to basics. Remember the sociology behind social media, and why this whole thing started — as a way to allow people to more easily keep in touch with those who matter. Build relationships and it will pave the way for your marketing goals.

Bring your “Why” back in to focus. Most of the time when people say they have no time, what they really mean is “I don’t see the value in that task”, that task makes them feel overwhelmed, or they don’t understand the task”. Why are you in the business you are in? Why did you want to become a business owner? If what you are doing now doesn’t make you happy or doesn’t make sense, change it. Share your goals with your team around you too so they understand the “Why” behind their actions too!

These 5 sayings do not belong to us, but are churned around the internet on motivational quote cards, pinterest boards, and social media. Our happiness and success rely on thinking constructive thoughts, acting with intent and creating strong relationships with others. Small changes made consistently over time can have a big impact on your life. Actions you can take starting today.

Happy New Year!

 

 

Filed Under: Uncategorized, WordPress Wordpress Tagged With: Custom Website Design Fairfield County CT, Search Engine Optimization Fairfield County CT, Website Design Hartford CT, WEBSITE DESIGN STAMFORD CT, WordPress websites Fairfield County CT

How Important Is Your Website Footer?

July 20, 2017 by Cindy Wieting

Your website’s footer is as important as designing the header.

Your footer is at the bottom of your website and it will appear on every page, yet we’ve seen footers that clearly look like an afterthought. A great website designer knows designing a footer is equally important as the header and other elements throughout the homepage.

Why is your footer so important?

It’s the only section where you can mention important pages, special offers, social media, and subscription opt in all in one concise space.

Navigation: Visitors who can’t find what they’re looking for or are trying to find a specific page, for example ‘About us’ or ‘Customer service’, often have a look at the footer.

Provide information: Your visitors expect to find specific information in the footer, including your contact details and general terms & conditions.

Branding: Use your brand-style colors and (once again) include your logo and social-media buttons to boost visitors’ connection with your store.

The Anthropologie footer, is informational and leads the user to the important pages of the site, consistent branding, social media links and has a promotional statement for all to see.

Due to the footer being displayed globally across the website, you want a mixture of search engine friendly content and user friendly content.

What Should Your Website Footer Contain? 

Contact details – This column is probably the only one solely designed for the user rather than search engines. Other than the ‘Contact us’ page, the header and footer are the two main places where a user would look for contact details, whether it be an e-mail address, e-mail contact form, map or telephone/fax number.

Social Media – Almost all websites include social media buttons tucked away either in one of the top corners or at the bottom of the page. The advantage of putting it into a footer or sidebar is that it can easily be replicated and stays on each page at the same place, so that the user doesn’t need to go hunting for it. While most people put only buttons from Twitter, Facebook, Google+ and a couple of others, there is also growing popularity for some newer names. With the advent of plugins for social media buttons, it is even easier to integrate a whole set of buttons in a couple of clicks.

Newsletter Signup – This is possibly your last chance to make contact with your visitor before they leave, you want to make sure you have a way to contact them in the future. Offering a newsletter sign up is a great way to build your email list. Remember, very rarely does a consumer make a purchase on the first contact, it often takes 4-5 interactions before they decide to do business with you.

Keep it simple and organized. 

There is obviously no ready-made answer to exactly what your footer should look like, but it should be representative of your brand and include the basics we mentioned above. It all boils down to what your website is about and what content goes on it.

Give us call at 203 414 9692 or email us if you need help or more information.

Wieting Design / Footer Design

Filed Under: Footer Design for Website Design Tagged With: Custom Website Design Fairfield County CT, Footer Design, Graphic Design Fairfield County CT, WEBSITE DESIGN STAMFORD CT, Website Design Westport CT

Wieting Design Has A New Redesigned Website

July 11, 2017 by Cindy Wieting

Our new website is launched!

“We believe that this new site will allow our visitors to have a very informative experience as we continue to grow and increase our market presence.” Our new website offers robust information for our clients as well as potential clients to give them a better understanding of the services we offer and the work we do. We have added Video Production Services with some examples of our work, included some new website design work and more information about our studio.  We thank all our clients both old and new and always appreciate the business we receive.

Our Services in Fairfield County CT and Hartford CT include:

Website Design
Video Production
Graphic Design
Logo Design
Search Engine Marketing

Our website will be updated on a regular basis with news of launches, business activity and lots of new blogs! Give us a call at 203 414 9692 or email us to learn more!

VIEW OUR NEW WEBSITE

Let us know what you think, we would appreciate hearing your opinion!!!

Wieting Design / Website Design CT

Filed Under: Custom Website Design Tagged With: Custom Website Design Fairfield County CT, Graphic Design Fairfield County CT, Search Engine Optimization Fairfield County CT, SEO HARTFORD CT, Video Production Hartford CT, Website Design Hartford CT, WEBSITE DESIGN STAMFORD CT, Website Design Westport CT

Custom Website Design – Darien Rowayton Bank

March 7, 2016 by Cindy Wieting

We thought it might be nice to showcase some projects (every now and again) that we completed this past year.  Our next blog will be about custom website design, and what we believe is good design verses bad design.  After all we have been designing custom websites for over 10 years so “we think we might know a little bit about the subject!

We were fortunate to have picked up some great clients last year and the hard work we put in proved to be a success. We pride ourselves in our design work, we honor budgets and we believe, it’s really about our clients that make Wieting Design the kind of company it is. We have built our business on the conviction that integrity and the quality of work we deliver is our first priority.

Custom-Website-Design

About Darien Rowayton Bank

We never designed a website for a bank before, so this was a first for us. We partnered with Peter Blau, owner of Customer Growth to design and build their student lending business site and then they hired us to design and build their retail bank site. DRB wanted a user friendly website, one that would talk to the college students applying for loans, to function across all platforms, mobile responsive, and most important they needed to track visitors and monitor loan applications through the site.   They also wanted to rank along side some of the biggest banks in the US to help gain more traffic and to acquire more business, which with certain key words we accomplished that.  Here is a snap shot of the work we did for DR Bank.

  • Custom Website Design
  • Mobile Responsive
  • Search Engine Marketing
  • Migration to Custom Server
  • Custom Plugins
  • Developed Custom Referral Forms
  • Organic Search Engine Optimization
  • Inbound Marketing Lead Generation Apps.
  • Programming Custom PHP Payment Calculator
  • Account Management

We love good simple design.  Effective web design is judged by the users of the website not the owners. There are many factors that affect the usability of a website, and it is not just about how good it looks, but how it functions.

Websites that are not well designed tend to perform poorly and have sub-optimal Google Analytics metrics (e.g. high bounce rates, low pages per visit and low conversions). Our next blog will talk about what makes a good website design, we will explore the top 10 web design principles that will make your site aesthetically pleasing, easy to use, and what really engages the user.

VISIT OUR PORTFOLIO OF WEBSITE DESIGN, GIVE US CALL WE WOULD BE HAPPY TO TALK WITH YOU ABOUT YOUR NEXT PROJECT.

Filed Under: Custom Website Design Tagged With: Custom Website Design Fairfield County CT, WEBSITE DESIGN GREENWICH CT, Website Design Hartford CT, WEBSITE DESIGN STAMFORD CT

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Serving: CT, Fairfield County CT
Hartford  CT, New Haven County CT
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