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thoughts on tech, design, and the community.
SEO or ADWORDS: Which One Should You Choose and Why?
The first step toward building digital presence of your company is creating a responsive website that caters the needs of your prospective clients. But what if your website name is not displayed in search engine results while a prospective client searches something relevant to what your company does!! A vital question pops-up here; is your website visible to the search […]
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SEO Basics: How SEO Can Be Helpful For Small Businesses
SEO or Search Engine Optimization is a multilayered practice to enhance volume of quality traffic to your website. It is the first step toward digital marketing. An SEO integrated online marketing strategy brings clarity and precision to your marketing efforts. SEO has multiple variables which act at different layers together to bring out visible result. Basically, it tries to make […]
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Does Your Website Need Some Spring Cleaning?
It’s that time of year, when we start to think about spring cleaning. Cleaning out closets, reorganizing the basement and sweeping out the garage from all that sand accumulated during winter and detailing your car for those nice warm days ahead! So what about your website? It’s not a bad idea to take a close look at your website and […]
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Why Is Website Development So Important?
Programming is the last stop in the development of your website. The last thing you want to do is to pass a well thought out design you’ve worked hard on into the hands of a developer who doesn’t know what they are doing or will cut corners every step of the way. Having had a lot of experience with developers […]
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Optimizing Your Images and Videos for Search Engines
Remember when content was king? Just a few years ago content marketing was the new concept in the world of digital marketing, but now it is more important than ever to consider images and videos. Content has taken a increasingly back seat to imagery and videos as business owners are using more photography and videos to explain what they have […]
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Should I Use Theme Website Or A Custom Designed Website?
We know that setting up a new business can be expensive. You need those start-up dollars to work for you. You will need branding, business cards, stationery, a brochure and a website, all necessary creative to help you launch. While having a custom website design would be a perfect solution because you will get what you want, sometimes it is […]
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Do Website Pop-Up Ads Work?
Pop-ups can be very annoying to readers, but they’re a favorite with some marketing companies. According to a Sumo study of nearly two billion pop-ups, they found the average rate of conversion for those types of pop-ups was 3.09%. There is no mistaking the value of a well executed pop-up. The real challenge lies in displaying pop-ups in a way […]
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5 Changes that will make a difference in your business and your life!
About 60% of us admit that we make New Year’s resolutions, but only about 8% are successful in achieving them. Regardless of the outcome a year ago, the majority of us go right ahead and make a new set of resolutions–hoping for the best. This year we want to inspire you to see the next twelve months differently and find […]
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6 Ways to Market Your Business This Holiday Season
Are you ready to cash in on the holiday shopping craze? If so, you need to create a few holiday marketing campaigns to attract customers to your store. This time of year, there are holiday marketing campaigns everywhere. Whether the campaigns are small and involve dressing up a company’s logo, or big, expensive campaigns that manage to go viral, many […]
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