UPDATES
thoughts on tech, design, and the community.
Why Simple Website Designs Are Trending for 2021
Before embarking on a new website design, you should first consider the customer buying journey. If your website isn’t based on the customer buying journey, your conversion rates will be significantly lower. That’s because the main goal of creating a website is to guide your visitor through the most important content on their way to making a purchase with your […]
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Website Launch CransBaldwin, LLC
We are very excited to announce the launch of CransBaldwin a Luxury Design Collection company based in Darien, CT. Crans wanted to make his new website faster, easier to navigate, and more user-friendly. Our goal with this new website is to provide his visitors an easier way to learn about CransBaldwin’s services and to browse information based on their own […]
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Why your website design could make or break your online sales
Ample website traffic is only the first step in growing your online business and increasing sales. Once you’ve built that traffic, you need to analyze what makes a visitor become a customer, and that task can be much harder than driving traffic. The reality is, consumers have very high expectations for websites now, meaning you better tailor a fantastic experience […]
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When competition is fierce, branding and graphic design make you stand out
Many industries and product verticals have immense competition. And while there are many ways you can choose to position your company to differentiate yourself from your competition, your level of professionalism and brand attractiveness could have an impact. Branding and graphic design are crucial aspects of your business that you can’t ignore especially when the competition is fierce. Some companies […]
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New Website Launch for WestPark Corporate Office
Wieting Design launches new website design for WestPark Corporate Offices in New York. Wieting Design based in Fairfield County CT was hired to create a new identity to brand the WestPark Corporate Office located in White Plains, NY. Wieting designed and built a custom website that engages potential clients seeking more information about this new office space including videos, information […]
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What materials help my website design project move smoothly?
A website design project has a few distinct phases that you can help move through swiftly and smoothly if you’re well prepared. Here is a broad overview of some of the main phases you can expect with your website design. Consultation and information collection Website designer creates templates for main pages You provide your feedback about likes and dislikes The […]
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Free Online Marketing Tools For Connecticut Businesses During COVID-19
Small businesses have been hit hard with the shutdowns and market disruptions due to COVID-19. As a business owner in Connecticut, I’m here to support others as we work together to make it through these challenging times. Serving as a graphic designer with a heavy emphasis on website design, I am a marketing expert supporting the local community and beyond. […]
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Benefits of bundling design and marketing services with one agency
Small to mid-sized companies have so much to gain from outsourcing marketing efforts. Not only is paying an in-house marketing professional expensive but finding one person with expertise in all areas of marketing is difficult. And that’s why outsourcing makes sense. And yet, when you have one marketing company producing videos, another designing the company logo and someone else creating […]
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Top 10 website adjustments you should make in light of the coronavirus pandemic
When 2020 began, it looked like a great year for small businesses. The economy was strong, consumer spending was up and most people felt pretty good about their financial position. And within just a few short months, all that changed when the coronavirus pandemic hit the US. The question for many small businesses is how to survive the coronavirus shutdowns, […]
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