Website templates may seem tempting, but there’s a downside to using them for your company’s new website…
At Wieting Design, a full service web & design agency in Fairfield County, CT, we know each business is unique and its website should be just as unique! That’s why we recommend a custom website design for your business.
Why are website templates not good for business?
Long story short, a website template limits your business online. And if the purpose of your business is to grow and make money, then there’s no need for limits like these!
The first steps in creating a website: know who it’s for and know what its purpose is.
You should define the goal of your website and work around this, not the other way around. A template tells you what you can and can’t do vs a custom website that’s designed around your business needs.
If you’re investing time and money into a new website, which would you rather have?
The Pros & Cons of Website Templates:
Website templates may be faster and cheaper to use, but as the saying goes – nothing worth having comes easy. While a pre-designed page is easier to set up, in time it may be harder to maintain.
As your business grows and your style evolves, you’ll want to make updates which can be costly or even impossible with a limited template. A pre-designed web page can only do so much, and in time it’ll be harder to make changes and updates that keep up with your growing business.
The way a website is coded on the backend affects its performance and security, and it can be a hit or miss with templates. At our CT based marketing agency, Wieting Design, we properly code custom websites to ensure they’re safe and function correctly.
A website with a clean code also makes it easier to fix bugs and complete site updates; not just now but in the future, too! Custom websites typically have a longer lifespan because of improved performance, and a dedicated team like Wieting Design offers tech support after completion.
Another downside to using prebuilt templates (especially WordPress themes) is that many come with a lot of overhead including bells and whistles you don’t need, want or will ever use. A custom WordPress theme is built with only what is needed; without the unnecessary scripts and functionality you’ll never use.
Custom websites are good for business!
There’s nothing worse than being forced to keep an outdated style because of a template’s restrictions. If your business has a website or is planning on creating one, know that the point isn’t just to have a web presence. The point is for your website to work for you every single day.
A site needs to help convert visitors into clients, and a custom web developer and designer like Wieting Design can help!
A website is your company’s online real estate – it’s working day and night to best represent what it is you offer. Make the most of it with a customized website. You’ll be spending time and money on a website, so why not do it right the first time around?
Here are a few website tricks to grow your business, featured in Entrepreneur: Click to View.
Custom Websites in CT | Custom Website Design & Development | Wieting Design
At Wieting Design, we understand the importance of creating custom websites that can help you increase business. We’ve created many websites for businesses in and around Connecticut. Click to view our past website projects in CT and beyond.
Your website is one of your most powerful tools, working locally and internationally… don’t settle for something that doesn’t reflect your business best; don’t settle for a mere template!
Our dedicated marketing team can create a custom website for your CT business that’s in line with your branding and keeps your future goals in mind. The internet rules the world and there’s no reason why your business should be held back because of a bad website with limited design and functionality.
You’re not a copy of another business, so why should your website be? From small to large websites, simple to complex, our team at Wieting Design can help your CT business create a website. Contact us today.
Website Development in CT by Wieting Design
Wieting Design is a full-service website design agency in Fairfield County, CT and serving all of Connecticut (CT), bringing together form and function to every website we build.
vWe are committed to sharing our experience and expertise in website development, website design, graphic design, social media marketing, search engine marketing (SEM & SEO), and video production to help build powerful tools that work for your Connecticut business. Whether your objective is to grow your reputation, create client loyalty, drive traffic to your website, or set up a marketing strategy, we will adapt our approach to get you the results you need with the services we provide. View our services here or Contact us to learn more.