Behind the scenes, your website’s source code works to tell the site how to look and perform; but what happens if your website is coded poorly? Despite maintaining a beautiful look on the front end to visitors, bad code can greatly affect how the site performs in the long run. Just because you can’t see or don’t completely understand the building blocks of your website, doesn’t mean these features should be ignored.
Poor code affects:
SEO (search engine optimization) – Information on the back end including page titles, meta descriptions, and links are created on the back end and play a big role in how search engines evaluate and rank websites. Your site needs to follow good SEO practices with a proper code, so that your page ranks where customers can find you.
PERFORMANCE: The source code gives the site instructions on how to perform, and with bad code your site gets bad instructions. These bad instructions can result in inactive links and slower loading pages, affecting the overall user experience. It’s important for your site to engage visitors and bring them towards your call to action; this can only be accomplished through a well performing site.
MAINTENANCE: Making updates and ensuring website security both depend on how the website is created on the back end. Bad code makes updating the website difficult and can even leave sites at risk for hackers. Once a website is built, its owner should be able to edit and update as needed without the help of a designer or developer, and this can be done with a well coded system.
LONG TERM COSTS: While a quick, low budget site may seem like a good idea initially, it may result in more time, energy, and money spent later on to fix. Your site is a reflection of your brand and works for you over and over again. It’s a project worth investing in and taking your time on to ensure that your site’s design and function come together as one with proper code.
What to do if your site has bad code:
If your custom site is outdated, loads slowly, or isn’t ranking as well as it should, then its code should be reviewed. If needed, an experienced web developer can help correct the existing site on the back end or create a new website with clean, high quality code.
Make the most of your website beyond just its look, and only work with an experienced and reliable web developer. At Wieting Design, a full service graphic and website design agency in Fairfield County, CT (Connecticut), we have over 20 years experience in website development to code your site correctly. Click to see our past website projects.
Our developer and designer come together for all website projects to combine style and function for your site. Contact us to discuss your website needs and to ensure that your site is working to its full potential.
Wieting Design | Website Design CT
Wieting Design is a full-service, graphic and website design agency based in Fairfield County, CT and serving all of Connecticut (CT). We are committed to sharing our experience and expertise in website design, graphic design, social media marketing, search engine marketing (SEO), and video production to help build powerful tools and campaigns that work for your Connecticut business. Whether your objective is to grow your reputation, create client loyalty, drive traffic to your website or set up a marketing strategy, we will adapt our approach to get you the results you need with the services we provide.